IndoComTrade

ELLE magazine Indonesia in cooperation with PT. Mazda Motor Indonesia (MMI) held a parade in full force entitled ‘Mazda Style Parade’ at Gandaria City. In an event held on 12 to 15 January 2012, people can enjoy the stylish flagship of Mazda vehicles more closely, visitors also presented a number of works of renowned fashion designers from Indonesia such as Priyo Oktaviano Barli Asmara.

Nina Adelia, the Director of Trinaya Business Media, an ELLE magazine Indonesia publisher, explaining that the Mazda Style Parade has a unique concept where the event is not only offering the collections of a number of famous designers, but also displays works from up and coming designers of Binus School of Art & Fashion, Esmod, & La Salle College.

“Through this event, we also want to show that style can be translated via a variety of works, be it fashion, beauty, lifestyle and automotive,” explains Rahmasari. Meanwhile, Astrid Ariani as Marketing Manager of Mazda Motor Indonesia said, “This event reflects our commitment to participate in providing support to the fashion industry after a successful country supports a number of prestigious fashion show event in Indonesia.”

“Through this event, we also want to spread the spirit of Zoom-Zoom Mazda carrying value stylish, spirited and insightful into the wider community,” she added.

Some stylish vehicles Mazda fruit development team works on display at the Mazda Style Parade, among others; Mazda2, Mazda6, Mazda8, MX5, CX7 and CX9. Increasingly felt stylish impression with a main-designer fashion shows from renowned Indonesian designers like Barli Asmara, Priyo Oktaviano, and Ardistia New York. In this event, visitors can also attend a number of interesting talk show.

“This event is an event stylish work from two different industries. Although the fashion and automotive industries are two different area, yet just as the designer who is always dedicated to producing works best fashion, every Mazda vehicle is also the brainchild of Mazda’s research and development team dedicated to deliver vehicles that are not only functional but also offer value-added value of high quality consumers, “Astrid said.








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